'Governance in practice - from strategy to implementation'. Join the online workshop!.
As early as 3 April 2025 online workshops on practical business management - from planning to branding to implementing modern solutions - are being launched this year. The meetings will be hosted by Prof. Dr. Eng. Michał Ćwiąkała Academic lecturer at the University of Vocational Training in Wrocław, expert in business management and brand strategy. This is an excellent opportunity to understand how modern businesses operate and what management looks like in practice.
What awaits the participants?
Part I: 03.04.2025, 19:00 - 21:00 - the complexity of business management
- key principles of effective project and business management;
- risk and safety management in business;
- Financial strategies - cost optimisation, investing, leasing;
- Effective sales and customer relationship building;
Part II: 10.04.2025, 19:00 - 21:00 - brand management strategy and process optimisation
- How to effectively build and protect a brand;
- rebranding and corporate identity as an element of success;
- digital marketing and 360° advertising campaigns;
- optimisation of business processes and use of IT;
The workshop is ideal for those who want to better understand the mechanisms of governance, learn about the practical aspects of the organisation's operations and gain useful knowledge for future careers. The meeting will take place on the Google Meet platform.